Ally Invest pays existing Ally Bank or Ally Auto customers a $200 bonus for opening a new self-directed brokerage account. You need to transfer at least $1,000 from a non-Ally account within 30 days and keep it in the account for 90 days.
Eligibility
Available nationwide
No state restrictions on this offer.
No hard credit pull
Opening this account does not post a hard inquiry.
How to get the Ally Invest Self-Directed Trading bonus
- Open an eligible new self-directed trading account by 12/31/2026.
- Transfer in at least $1,000 in cash and/or securities from a non-Ally account within 30 days of opening.
- Keep the $1,000 in the account for at least 90 days.
The fine print that matters
- Offer is targeted to existing active Ally Bank and Ally Auto customers who have never had an Ally Invest account.
- The $1,000 must come from a non-Ally account for the full $200 bonus; transferring from an Ally Bank account earns only $100.
- Bonus is paid within 30 days of completing all steps including the 90-day hold.
- Ally charges a $50 ACAT fee if you transfer securities out to another brokerage.
Verification and reports
Confirmed against mymoneyblog.com on Jul 19, 2026. Based on 0 field reports. Status Limited reports is computed from those reports, never hand-set.
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Sources: mymoneyblog.com offer page (checked Jul 19, 2026)
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